Photo Retouching: Going Mainstream

Photo retouching, a.k.a. photo editing or airbrushing, is as old as photography itself. But only with the advent of the digital revolution that overturned a lot of concepts in the Photography industry since the beginning of this century, photo retouching became commonplace, extending to family photography - professionally taken as well as amateur shots.

Photo retouching services became affordable to any budget ($3.50/photo at PhotoHand.com) and easily accessible over the web. You can order it 24/7 just like you order books or clothes.

Just decide what you don't like about the photo, check the pricing schedule and go to the order form to upload your shots and type in your instructions. You will get your images back in the same resolution without any marks claiming the copyright over your photos.

Photo retouching ("photoshopping") does not mean altering the photos completely, rather it simply modifies the images and removes the flaws originating from technical and non-technical faults.

Besides the lighting that you normally don't have control of outside the studio, there are a lot of mishaps that can ruin the view: exit signs spoil the mood in the wedding pictures and so do slight wardrobe malfunctions like skin overflowing the edge of a sleeveless wedding dress (happens even to the skinniest brides), twisted tense smiles resulting from prolonged posing, electrified hairs crossing faces... There is no reason now to put up with these imperfections that spoil otherwise a perfect memento.

Of course, it takes skill, experience and artistic perspective to improve and sometimes rescue the photo without affecting the originality of the image. Luckily, now the magazine-quality photo editing services are available to every mom, newlywed, serial dater, actor, musician, aspiring model, pageant contestant, starting out fashion designer, beauty professional, life coach... everyone.