Comp Cards – How To and What Works

As PhotoHand gets more and more orders for comp card design we also receive more requests to help in picking the photos for our model clients. We hope this post will be useful in this task.

General
A model comp card has a front side with a full size portrait and a back side with a selection of representative shots from the portfolio — and the model's basic stats (see below) and contact information — printed on both sides of an 8.5" x 5.5" piece of card stock (12 pt stock) (US) or 15×21 cm (Europe, Asia).

Think of your comp card as your marketing tool. This will determine how you want to pose for it and which photos to choose. The casting manager will hardly look for Miss Congeniality with a big teethy smile. Neither is important how pretty you are. What is important is HOW GOOD YOU ARE AT MODELING.

Number of Photos
You need one good headshot for the front side and 4-5 photos for the back of the comp card.

Photo Size
Photo should be at least one Megabyte (=one Megapixel) in size for quality printing, especially the headshot for the front of the comp card.

Posing
Before the photoshoot, pick a dozen of poses you think you can imitate from fashion magazines and practice them in front of a mirror until they feel natural. Strike poses that show elegance and power.

Facial Expression
Some very good photos of you are only good for the family photo book. Nice smiley pictures won’t get you very far. You will not get booked because you are a nice person. Look at the glossies, the models there are all pouting or spot a faint smile. No big teeth smiles.

Make sure your face is not tense. During the photoshoot, close your eyes, think of something and then open your eyes. This usually does the trick.

Front Photo
For the front of the comp card, select your best ¾ portrait shot.

Back Photos
You’ll need 4-5 photos for the back of the comp card. Make sure that at least one photo shows you in full height.

Versatility
The photos at the back should show the different sides of you: glamorous, bohemian, sporty, sexy, grungy, country, business… whatever style you can master. This was you will present your true potential to get you bookings.

Model Stats

For Men	For Women
Height	Height
Shirt	Bust
Waist	Waist
Shoes	Hips
Hair Color	Shoes
Eye Color	Hair Color
	Eye Color

Comp Card Design
Your comp card needs to have a pleasing, not to mention professional, look to attract the attention of the casting manager. This is like packaging for a product. Even if you are not so happy with the results of your photoshoot, your photos will shine when cropped for the maximum effect, or tilted, and nicely arranged in an elegant format.

Take it from the professionals. This comp card that we retouched and designed some time ago, was used in a television program in Canada as a sample of how to design comp cards that get you jobs.



We hope you find these tips helpful. Good luck!





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Glamor with a Disclaimer

To fight self-esteem problems experienced by girls and women who feel pressure to fit the standards set up by advertisers, British and French lawmakers are pushing for laws that force the Advertising industry to disclose when retouching is used on models. According to the proposals, all ads where retouched images of models have been used should carry a disclaimer stating that changes have been made.

You would think that in our day and age, everyone knows that ad images are artistic interpretations. They are decorative. Let's be honest, you wouldn't want Calvin Klein ads to feature "guys from work".

I personally think "feel-good" movies are more damaging for the psyche of young women. And, if we continue along the disclaimer path, they should run a marquee warning during romantic comedies and Cinderella-plot movies saying this is just wishful thinking and no one should fall for this delusion.

As for photo retouching, it has become a natural part of the process of developing an image for publication. It puts fixes where the photography failed. You always do the bare minimum checklist:

- Improve lighting
- Adjust colors
- Remove flyaway hairs
- Remove glare
- Remove shadows from faces
- Even out skin tone
- Cover up temporary skin imperfections
- Correct smudged make-up
- Fix clothes

These are the basics of photography post-production that have nothing to do with manipulation of the public conscience.

And if you still consider this an illusion than the illusion starts from the production stage. There is a crew of workers besides the photographer at any proper fashion or celebrity shoot. If you have ever watched America's Next Top Model then you should know how a good make-up artist, stylist, and lighting specialists can improve the outcome and make the photo look glamorous, the way you (let's face it) like it.